diff --git a/pipeline.sh b/pipeline.sh
index 32b041c..c1c4589 100755
--- a/pipeline.sh
+++ b/pipeline.sh
@@ -65,6 +65,9 @@ EXAMPLES:
 ENVIRONMENT:
     GIT_SHA         Git commit SHA (default: current HEAD)
 
+NOTE:
+    On macOS, the script will automatically launch in a new iTerm window.
+
 EOF
     exit 0
 }
@@ -307,6 +310,30 @@ run_jobs() {
     log_success "All jobs completed successfully"
 }
 
+launch_in_iterm() {
+    log_info "Launching pipeline in new iTerm window..."
+    
+    local script_path="$0"
+    local args=""
+    
+    for arg in "$@"; do
+        args="$args $arg"
+    done
+    
+    osascript <<EOF
+tell application "iTerm"
+    create window with default profile
+    tell current session of current window
+        write text "cd '$SCRIPT_DIR' && PIPELINE_IN_ITERM=1 bash '$script_path'$args"
+    end tell
+    activate
+end tell
+EOF
+    
+    log_success "Pipeline launched in iTerm window"
+    exit 0
+}
+
 deploy() {
     if [ "$DEPLOY_FLAG" = false ]; then
         log_info "Deployment skipped (use --deploy flag to enable)"
@@ -324,6 +351,8 @@ deploy() {
 }
 
 main() {
+    local original_args=("$@")
+    
     while [[ $# -gt 0 ]]; do
         case $1 in
             --deploy)
@@ -355,6 +384,10 @@ main() {
         exit 1
     fi
 
+    if [ "$(uname)" = "Darwin" ] && [ -z "$PIPELINE_IN_ITERM" ]; then
+        launch_in_iterm "${original_args[@]}"
+    fi
+
     echo "==================== CI/CD PIPELINE ===================="
     log_info "Pipeline started at $(date)"
     echo ""